ERCOT logo
  Communications Guidelines
  Visual Design Guidelines              
Home  > Visual Design Guidelines  >  Visual Style and Tone  >  Color

Color

If you have the option to use color, create a color palette and use it throughout the project. Generally, use a neutral color for large areas and stronger, brighter colors for emphasis. Avoid using garish or harsh colors, which can look amateurish and unprofessional. The color palette shown below is consistent with our visual style and is used in electronic communications.

These colors are used throughout ERCOT web applications and presentation templates, but they are not the only acceptable colors. Rather, they serve as a guideline to show the related family of colors used in ERCOT communications.

Neutral Colors for Backgrounds and large areas

                           
                           
HEX
#FCFBF5
 
#ECECE2
 
#CCCCBC
 
#BDBDA8
 
#A8A88C
       
RGB
252-251-245
 
236-236-226
 
204-204-188
 
189-189-168
 
172-168-140
       
                   
HEX
#EDF1F8
 
#D1DCED
 
#B8C9E2
 
#A6C0D9
           
RGB
237-241-248
209-220-237
184-201-226
166-192-217
         


Stronger Colors for use in banners and graphics

                         
                           
HEX
#003966
 
#007B75
 
#517AAC
 
#739BC4
 
#AEB362
 
#99AE51
 
#91866F
RGB
0-57-102
0-123-117
81-122-172
115-155-196
174-179-98
153-174-81
                         
HEX
#6B6587
 
#8D96B1
 
#DAA257
 
#ECCD7B
 
#76A3B8
 
#9ABBCB
 
#5287A0
RGB
107-101-135
141-150-177
218-162-87
236-205-123
118-163-184
154-187-203
82-135-160


Colors for use in CHARts, error messages, dashboards, warnings and alerts

                         
                         
HEX
#CC0000
 
#009900
 
#FFCC00
 
#FF9933
 
#FF6633
 
#3399CC
   
RGB
204-0-0
0-153-0
255-204-0
255-153-51
255-102-51
51-153-204
   
                         
HEX
#A0C758
 
#66CCCC
 
#DAA257
 
#9999CC
 
#FFCC66
 
#6699FF
   
RGB
160-199-88
102-204-204
218-162-87
153-153-204
255-204-102
102-153-255
   

 

 

 

© 2005 Electric Reliability Council of Texas. All rights reserved.